Oura Ring sits out Prime Day, but this $159 subscription-free rival is winning fans

The viral Oura Ring is not officially included in October Prime Day discounts.

The sales event runs for two days and typically delivers some of the steepest markdowns of the year across popular products, including wearables. But not every brand is taking part.

Oura is offering a small discount on the Oura Ring 4 in Stealth, but that price cut is not part of the official Prime Day lineup. Another smart ring, though, is joining the promotion with a stronger deal: the RingConn Gen 2 Air Ring is on sale for $149.

Many users say RingConn provides many of the same core features as Oura, including step tracking, heart-rate monitoring, sleep data, and women’s health tools.

Still, some owners say a few differences make it the better pick. The biggest one is cost: Oura requires a $6 monthly subscription, while RingConn’s app does not add any extra fee.

“The main reason I chose this over Oura: no monthly subscription,” one user said. “It’s not like it’s a huge bill to pay, but having one more to the list is just…not necessary for me, not for health and wellness, not at this time.”

Price is not the only factor. Design also matters.

Reviewers praise RingConn’s slim look and comfortable fit, saying it is easy to wear throughout the day. The more consistently it is worn, the more health data it can gather over time.

“The ring itself is very luxe-looking, comfortable and just the right ‘thickness,'” the reviewer added. “It’s not dainty, but that also means it doesn’t feel flimsy, and at the same time, it’s not super bulky (some of the Oura Rings are just ridiculous).”

It is also worth noting that Oura has introduced the Oura Ring 5, starting at $399, and the company says it is lighter and up to 40% smaller in volume than the Oura Ring 4.

Even so, if you want to spend less on a smart ring or prefer a thinner profile, RingConn may be the smarter pick. It also includes a one-year warranty, which adds an extra layer of reassurance if you want to try it.

more wearable deals on Amazon

BOYACARE offers many of the same features as pricier brands, including heart rate, HRV, temperature, and menstrual cycle tracking. These rings also monitor sleep stages and provide detailed monthly reports.

It is not Apple’s most premium Watch, but it still gets the job done. The compact SE is a smart option for first-time smartwatch buyers who want dependable health-tracking features at a lower price.

The popular Oura Ring 4 is the sleek smart ring many people use to track sleep, recovery, and stress without the bulk of a smartwatch. It is a favorite among our writers and thousands of reviewers.

Your Prime Big Deal Days FAQs, answered

What is Prime Big Deal Days and when is it?

Prime Big Deal Days, also known as October Prime Day, is Amazon’s major fall sale, offering big discounts before the holiday rush of Black Friday and Cyber Monday.

Prime Day vs. Prime Big Deal Days

Prime Day and Prime Big Deal Days are both Prime member-only sales with rotating discounts on bestsellers. Prime Big Deal Days arrives every October as an early chance to save ahead of the holiday season.

Do you have to be an Amazon Prime member to shop?

October Prime Day is limited to Prime members. However, shoppers can sign up for a 30-day free trial to access the deals and enjoy fast, free shipping.

What are the best deals?

Based on years of covering Amazon sales, October Prime Day is a strong time to find savings on higher-priced tech, Amazon devices, giftable apparel, beauty and skincare essentials, household staples, and other bestsellers.

Is it worth it?

Prime Day-style sales are a good opportunity to save on thousands of popular products, from tech and appliances to everyday essentials. Amazon’s October event also offers useful pre-holiday discounts, and our team reviews the offers to find the strongest picks.

When is the next Prime Day? Will there be another before Christmas?

The October sale is expected to be Amazon’s last Prime Day of the year. The next Prime Day is likely to return in summer, while Black Friday and Cyber Monday should bring more strong deals before the holidays. Follow Post Wanted’s ongoing coverage for the latest sales updates.