How Your Health Coverage Can Support Your Nutrition Goals

Healthy eating can mean different things for different people. For some, it involves adding more fruits and vegetables to meals. For others, it may mean learning portion control or cutting back on sugar or sodium to better manage a chronic condition.

Although those changes are personal, your health plan may offer resources that can help you along the way.

Finding nutrition support beyond standard medical coverage

Health insurance can do more than help pay for doctor visits, prescriptions and other medical services. Many plans also include added benefits such as wellness programs, educational materials, discounts and other tools designed to help members build healthier habits.

Depending on the plan, these resources may include:

• Nutrition education
• Weight-management programs
• Health coaching
• Digital tools
• Discounts on healthy-living products and services

Some plans also provide incentives or rewards for completing certain health-related activities. For example, you may qualify for a gift card after completing your annual wellness exam. These programs are meant to encourage members to take steps that support their health and well-being over time.

The exact programs and eligibility rules depend on your carrier and plan. Members can visit their plan’s website or member portal, read their benefits materials, or call the number on their member ID card to find out what is available.

Starting with small, lasting changes

Wellness resources from a health plan may offer guidance on setting realistic goals, tracking progress and learning more about nutrition. Some programs also connect members with professionals who can provide advice tailored to individual needs.

For people living with conditions such as diabetes, high blood pressure or high cholesterol, nutrition resources may be part of a broader effort to manage their health and can lead to dietary changes that eventually become everyday habits, especially for those who may not have had access to nutrition education before.

How Blue Cross Blue Shield of Michigan helps members with nutrition education, recipes and more

Blue Cross Blue Shield of Michigan and Blue Care Network (BCN) offer several resources that can help members work toward healthier habits. If you are a Blue Cross member, these are a few options worth exploring:

Blue Cross Well-Being: This program offers personalized tools, health assessments and self-guided journeys covering topics such as eating well, staying active and managing health. It is available at no added cost with most eligible plans. Some benefits include coaching and support for quitting tobacco, as well as connecting compatible fitness devices and apps to track progress.

Blue365: Members can access discounts through Blue365 on products and services related to healthy eating, including cooking classes, weight-management programs, home-delivered meals, organic groceries, fresh produce and more, depending on available offers.

Healthy Blue Living: Eligible BCN members with an HMO wellness plan may benefit from weight-management programs, tobacco coaching and other support designed to help them save money, understand what steps to take and when, and receive the guidance they need.

Power Your Health: Power Your Health is a content hub on bcbsm.mibluedaily.com created to make healthy eating easier to navigate. The hub features recipes, expert advice, practical nutrition tips and real-life inspiration that can help turn good intentions into daily habits. Whether you want a new recipe, expert guidance or simply a place to begin, it is a resource you can return to often.

Because benefits and eligibility differ by plan, members should review their specific coverage to see which resources are available. If you are a Blue Cross member, sign in to your member portal to start exploring these resources.